[1] https://www.finder.com/uk/mortgage-statistics
[2] https://www.nimblefins.co.uk/average-uk-household-budget
[3] https://www.money.co.uk/press/uk-personal-debt-rose-a-third-in-2022
[4] https://www.finder.com/uk/debt-statistics
[5] https://www.daynurseries.co.uk/advice/childcare-costs-how-much-do-you-pay-in-the-uk
[6] https://cpag.org.uk/news-blogs/news-listings/education-costs-parents-%E2%80%93-typically-least-%C2%A339-week-secondary-school-kids-
[7] https://www.sunlife.co.uk/funeral-costs/
[8] https://www.abi.org.uk/news/news-articles/2023/5/protection-insurers-pay-out-6.85-billion-to-support-individuals-and-families/
*Based on total revenue in latest published accounts following competitor market analysis
**This information has been gathered from our internal sales data and is the average price of all term life insurance policies (both level and decreasing term) sold to our customers, of all applicable ages, between 01/01/23 - 31/12/23. The sum assured will vary. Data is correct as of 05/01/24